Dear Colleagues:
Rotary is receiving
significant international media coverage this week for its role in the historic
polio-free certification of the World Health Organization’s South-East Asia
region.
Highlights include:
· The Guardian: India may be free of polio – but the disease hasn't
been eradicated yet (op-ed by Archie
Panjabi)
A complete report will follow next week. Please share the good news with others.
I am also pleased to
report that Rotary received extensive media coverage throughout 2013, with more
than 626 news organizations in 35 countries featuring our humanitarian
efforts. Of those, 58 stories appeared in top tier international news
organizations, including nine out of the 10 most influential ranked by Forbes,
including the Associated
Press, The
New York Times, BBC, Agence France Presse, The Washington Post and
the Wall Street Journal.
Rotary's role in the fight to end polio was highlighted in
top-level, global media at unprecedented levels last year. And
Rotary’s partnership with its celebrity ambassadors for polio eradication
helped raise our digital visibility to new audiences via posts on endpolio.org
and celebrity social media channels.
Enclosed are a report
and summary of Rotary’s 2013 media coverage and a sharable compilation of the
highlights with links to the coverage here. To
view full articles, click on the headlines.
Best regards,
John Hewko,
General Secretary
Rotary International
